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Innovative Fan Engagement: The Future of Sports in the Metaverse, Web3, and Beyond

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SportsTechX · Friday, July 26th, 2024

With their central theme being innovation in fan engagement, last month, we had the pleasure of speaking at the DARE TO RISE Impact Contest in Cologne – an EHF Champions League start-up competition. This interaction with all the stakeholders got us to reflect on the relationship that sports clubs have with their fans and vice versa.  For sporting clubs and teams there is a clear lacuna in fan data and for fans the big question is, how do we become more involved with the game we love and the team we support? Better fan data is what everyone is mining...

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