News, features & insights from the world of SportsTech. Every Week.
A quick newsletter for this edition, starting with a look at some pretty cool things that Cricket Broadcasters are doing to engage fans better, as part of our Innovation in CricketTech month.
For startups that haven’t applied yet, applications for our first edition of SportsTechX Startup Spotlight close on Oct 30th. Read on for more details.
Am in London for the rest of the week, including today at the Leaders in Sport conference. Ping me on LinkedIn to connect over a coffee or a pint 🍻
Feature Article
Innovations in Cricket Broadcast Tech
Sports broadcasting is your golden ticket to the best seat in the house, which could well be your living room. It’s all about bringing the heart-pounding thrill of sports right to your TV, phone or computer. A better experience usually means more and better engaged fans.
Broadcasters know this better than anyone. Primarily because sports broadcasting is an important, for some sports rights holders the most important, component of the revenue engine that drives the entire sporting ecosystem.
In this article we look at some of the innovations that leading broadcasters are bringing to the beautiful game of Cricket.
Split- screens / multi angle views, commerce integrated into the broadcast, and even vertical video for your mobile. It’s all about making your cricket experience better and more engaging.
Here are some highlights, other sports take note:
📱 ICC TV and Vertical Video Broadcast of the Men’s Cricket World Cup 2023
🙉 Kayo Sports and ‘No Spoilers’ mode
👓 Star Sports Network and Immersive Fan Experiences
📣 Jio Cinema and 4k, multi-lingual broadcast
Guest Article
SportsTechX presents Startup Spotlight
We want to hear from the best startups in sports, fitness, or gaming.
And we want to shine the STX spotlight on them.
Here’s how this goes. Pretty simple.
- Click on the link below to submit an application
- Shortlisted companies will be invited to virtually pitch to a jury in early November.
- The winner will get media coverage and SportsTechX services worth over €10,000. Including a feature in the next edition of our Global SportsTech VC Report, out in late November.
Applications close on October 30th. Send in your entries right here.
Want to get featured in our content?
Get in touch to find out about our partnership options.
Top News from the World of SportsTech
⚡ The NBA will have lots of options as it prepares for its next rights deal. They want two to three broadcast partners as Netflix potentially enters the fray.
👨💻 SportsTech companies ScorePlay and Infinite Athlete entered into a strategic partnership aimed at transforming how sports organisations manage their media content.
🏌️ ESPN announced it will televise all matches in the inaugural season of the tech-enabled TGL, promoted by the Tiger Woods & Rory Mcllroy backed TMRW Sports
🏈 World Rugby will advance Head Injury Assessment (HIA) by introducing a smart mouthguard which will provide in-game alerts to independent pitch-side doctors
🏀 Charlotte Hornets have launched NBA’s first virtual merchandise store, in partnership with MeetKai, a conversational AI company that builds metaverse experiences.
🎮 The British Esports Federation has signed a partnership with the Saudi Esports Federation to collaborate on national and cross-national projects.
Funding News:
💰 Game of Silks, a blockchain based gaming platform to mirror the real world of thoroughbred horse racing, has announced that it has closed an investment round, raising $5 million.
Latest from our Channels
🎙️#184 Ludimos: Revolutionising Cricket Coaching with AI
In conversation with Madan Rajagopal, Founder & CEO of Ludimos, the AI-powered cricket coaching platform that helps coaches track the performance of their players using elite broadcast level analytics. Watch the full video on our YouTube channel.
🎙️ #159 Sponixtech– Providing solutions to help leagues, clubs, broadcasters, and advertisers increase viewers and enhance fan experience. Watch the full video here
All our podcasts are now available as Vodcasts on our YouTube channel. We will be publishing new episodes and back catalogue from the year simultaneously so there’s plenty to watch.